See how your decisions actually impact traffic
Isolate how every marketing, menu, or operational decision brings in new guests to your brand.
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Offers and Promotions
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Paid Ads
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LTOs
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New Markets
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New Store Formats
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Price Changes
Visualize how fast and often guests come back
Track the number of visits and amount of time it takes for a guest to become loyal.
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Time marketing messages to how long it actually takes for guests to revisit
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See how often your most loyal guests visit and their revenue contribution
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Measure loyalty program ROI by tracking differences vs. non-loyalty guests
Dive into every aspect of what makes a guest loyal
Your top 20% of guests can drive up to 90% of your revenue - understand when, where, what, and how they order.
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Instantly see differences between one-time and frequent guests
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Build campaigns that nudge new guests to mimic behavior of loyal ones
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Track how well marketing and menu initiatives drive incremental frequency
Identify churn - and stop it before it happens
Identify the specific factors that lead to churn and intervene with late guests before they're lost.
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Predict when a guest will churn - and re-engage them before it happens
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Find which stores, dayparts, and menu items lead to higher churn
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Track changes in churn over time to understand marketing effectiveness