Amazon Go - on the inside

Amazon and the future of food retail

Posted Posted in Bikky HQ, In-Store Operations, Restaurant Strategy, Restaurant Technology

A funny thing happened a couple of months back. On June 11th, Amazon shut down its restaurant delivery business. Here in NYC though, the company opened its latest cashier-less Amazon Go store right next door to my office. On the same day they pivoted out of a corner of e-commerce, they continued their march on brick-and-mortar. This sent my mind […]

5 lessons in how the best brands use customer data

Posted Posted in Customer data, Customer Engagement, Engagement Strategy, Restaurant Strategy

Getting metaphysical up in here 🧘‍♂️ My biggest lesson from building Bikky is that time is preciously finite and fleeting. Every choice has an opportunity cost. Time spent reading emails on a Saturday morning means no making pancakes for family breakfast (my one redeeming dish when it comes to cooking). I try to filter most […]

The Bikky Restaurant Strategy Playbook, Part I: Are you a Brand, or a Wholesaler?

Posted Posted in Restaurant Strategy, Restaurant Technology, Third-party Delivery

This is not a test. Do not adjust your set. You will need to fundamentally reevaluate every aspect of your restaurant strategy. Third-parties like Grubhub, DoorDash, and Uber Eats are growing quickly. This growth unlocks new revenue channels, but also comes at a (more than just financial) cost. Every order cedes control of the customer […]